PHOENIX – June 8, 2016 – At a time when nearly every industry is seeking to accelerate the use of digital technologies, Axway (Euronext: AXW.PA), a market leader in digital business enablement, today announced the new Axway Advantage Partner Program to expand its global partner ecosystem and help customers quickly and efficiently leverage digital technologies to transform their businesses. The expanded program will create new revenue opportunities for Axway partners across the globe in key industries including financial services, government, healthcare, manufacturing, retail, telecom and energy.
With more than 200 active partners including large system integrators, managed service providers and value added resellers, Axway expands relationships with specialized consultancy firms focusing on high-value niches such as mobile development, API management and digital transformation to foster adoption of digital technologies and help its customers in their transformation requirements.
“Organizations are looking to adopt new API-based connectivity methods over traditional approaches to accelerate, secure, and manage their digital business initiatives,” said Jeffrey Nibler, VP of API Management at Acclaim Consulting, based in the US. “The impact of Axway’s Digital Business Enablement solutions and Acclaim Consulting’s expertise opens new revenue channels and reduces integration costs.”
In the last 12 months, Axway has expanded its global partner ecosystem with the addition of new Digital Solution Provider partners including KPMG Australia, DOGFISH Mobile Ltd in the UK, and Trustlink in South Africa.
"As an Appcelerator Partner, we recently joined the Axway Advantage Partner Program,” said Ross Tuffee, CEO of DOGFISH Mobile “With the combination of Appcelerator and API Management, we see a lot of market opportunities to enable end-to-end mobile lifecycle management. We are planning a series of co-marketing activities with Axway in the UK to support our joint go-to-market strategy.”
“Trustlink is very excited about the new partnership with Axway,” said Craig Vester, Executive Manager at Trustlink. “We believe that Axway’s leading-edge solutions in API Management and B2B integration complement our existing offering in Africa while providing a platform to move even higher up the value chain for our customers.”
To further expand its partner ecosystem and enhance agility in today’s fast-paced digital era, Axway’s new partner program offers online, self-paced enablement tools to support sales, technical and training initiatives, Preferred Partner status, co-marketing campaigns, incentive programs, Business Booster Webinars, and more. Introduced at the Axway EMEA Partner Summit, partners will discover new and expanded opportunities to differentiate themselves from the competition and gain new customers with Axway.
“Mobility, API management and industry analytics are core technology enablers to large digital transformation projects in Fortune 1000 companies,” said Mike Dayton, senior vice president, global alliances and channels, Axway. “The new Axway Advantage Partner Program is designed to bring enhanced value to our partner ecosystem, which in turn amplifies the value we deliver to our customers.”
The Axway EMEA Partner Summit 2016 will take place from June 9–10 at the Hotel Palace, Berlin, Germany and will bring together more than 50 best-in-class solution and service providers. The summit will provide an opportunity for partners to learn more about Appcelerator, Axway recent acquisition, and its platform for creating mobile apps and integrating them into existing systems using APIs.
Axway’s new partner program e-book can be downloaded here.
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Axway (Euronext: AXW.PA) empowers more than 11,000 customers worldwide to collaborate smarter, innovate faster and engage better with their partners, developers and customers. From integration technology that securely connects people, processes and things to an engagement platform that enables API management, identity management, mobile app development and analytics, Axway solutions are enabling digital business. Axway is registered in France with headquarters in the United States. More information is available at: www.axway.com.