eBook: Stop Guessing, Start Measuring: 5 Mobile Metrics for Great Apps

An Appcelerator eBook

Where the performance and success of mobile apps are concerned, most teams are flying blind, making decisions based on guesswork and dart-throwing. To win at mobile, we need a new breed of analytics – one that harvests leading indicators of app usage and behavior to drive superb experiences and ongoing improvement.

This e-book investigates how mobile is driving the need for app measures unlike any we saw in the days of web and outlines the five mobile metrics no app should be without. 

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