Digital Ecosystem Engagement
Reimagine the customer experience across virtual and physical channels — the full digital spectrum
- Quickly build and release mobile apps that boost satisfaction and loyalty
- Create and manage APIs to unlock the backend data and services needed to power rich, personalized interactions
- Use analytics to understand and predict what works and what doesn’t
In the experience economy, success hinges on proactively engaging with connected consumers — anywhere, anytime — to offer instantaneous, customized data and services. You also need to onboard your business partners into the experience to provide richer services for enhanced customer experiences.
How does the solution work?
Build amazing mobile apps, co-create innovative new services with solid APIs, and use powerful analytics to improve engagement across an expanding ecosystem of customers, developers, partners and suppliers.
- Unlock backend data to power personalized, immersive, always-on experiences. APIs are the lynchpin of a digital strategy because they enable integration between internal information and the broader ecosystem. AMPLIFY API Management allow developers to easily build and run new APIs, while giving integration teams control over management, security, and governance.
- You can’t manage what you can’t measure. Analytics are key to evaluating success and driving continuous improvement of digital experiences. Axway AMPLIFY Analytics provides actionable insights into business operations and leading indicators of app and API behaviors for a 360-degree view of what’s working and what’s not.
With external collaboration made possible by Axway, the Internal Revenue Service recovers $8.7B in lost tax dollars globally.
For an airline that wants to expand business to and from Asia, APIs are the only way to go
How a large financial services institution integrated access and control across mobile platforms
- How airlines can lift competitiveness and revenue in the connected age
- Benefit with new innovative revenue streams and a competitive advantage
- Transforming into a digital enterprise is not enough – enterprises must focus on building the ultimate customer experience to compete. Cloud services and API-Led integrations are key. View this on demand Webinar to learn more.